Complimentary private fittings — Detroit & Louisville studios, by appointmentSignature Kerry Kouture owl under the bottom brimMade in the USA · Beaver, Wool & StrawJoin the Whoo Knew Society for first access to new dropsComplimentary private fittings — Detroit & Louisville studios, by appointmentSignature Kerry Kouture owl under the bottom brimMade in the USA · Beaver, Wool & StrawJoin the Whoo Knew Society for first access to new drops
The Kerry Kouture Guide to Fit, Size & Fedora Details

Fit · 8 min read

The Kerry Kouture Guide to Fit, Size & Fedora Details

How to measure your head properly, how fedora sizing actually works, and how brim, crown, material and feather change the personality of the hat.

Measure your head, not your memory

Run a soft tape around your head about an eighth of an inch above your ears and across the middle of your forehead — where the hat will actually sit. Keep the tape level and snug, not tight. Measure twice.

One important correction: your fitted baseball cap size is not your fedora size. Caps stretch, sit differently, and are built on a different last. Measure properly, or better yet, get fitted.

How our sizing works

The house uses four sizes across Wool and Straw: Small (6 7/8 to 7), Medium (7 1/8 to 7 1/4), Large (7 3/8 to 7 1/2) and X-Large (7 5/8 to 7 3/4). Spacers are included inside each hat so you can fine-tune the fit at home.

The Beaver Collection is different. Beaver pieces are custom fitted — we size them to your head rather than to a chart, because a hat at that level should not compromise.

Brim and crown

A 4 inch straight brim with a bound edge is the house signature: architectural, modern, and photographs with real presence. Narrower brims read more traditional; wider brims read more editorial.

The center crease crown is the classic fedora shape. It reads sharp from the front and elegant from the side, and it holds up to travel.

Material

Beaver felt is the pinnacle — water-resistant by nature, lighter and warmer than wool, and it conforms to your head over time. Wool felt is structured, resilient and made in the USA; it recovers well from travel. Straw, handwoven in Cuenca, is the warm-weather answer: exceptionally light and breathable.

The feather changes everything

No feather is the most formal expression — clean, quiet, boardroom and black tie. A short feather adds a controlled accent, ideal for daily wear with tailoring. A longer statement feather turns the hat into the centrepiece of the outfit; wear it when you intend to be seen.

Come in if you can

If you are anywhere near a Kerry Kouture location, book a private fitting. Thirty to forty-five minutes with the hats in your hands will tell you more than any chart — and you will leave with the right size, the right material and the right feather.

Find your size

Four sizes. Measured, not guessed.

Run a soft tape around your head about a finger's width above your ears and across the middle of your forehead — that's where the hat sits. Keep it level and snug, then match your number below.

  • Small6 7/8 to 7hat size
  • Medium7 1/8 to 7 1/4hat size
  • Large7 3/8 to 7 1/2hat size
  • X-Large7 5/8 to 7 3/4hat size

Spacers are included inside every hat, so you can fine-tune the fit at home. If you are anywhere near a Kerry Kouture location, come in — a professional fitting beats guessing every time.

One correction worth knowing: your fitted baseball cap size is not your fedora size. Caps stretch and sit differently — measure properly, or come in and let us do it.

Common questions

Answered by the house.

How do I know my fedora size?
Measure around your head an eighth of an inch above the ears and across the middle of the forehead, then match it to the house chart: Small 6 7/8–7, Medium 7 1/8–7 1/4, Large 7 3/8–7 1/2, X-Large 7 5/8–7 3/4.
What brim width is most versatile?
A 4 inch straight brim with a bound edge — the house standard. It reads confident on most faces and photographs with real presence.
Is the Beaver Collection sized from the chart?
No. Beaver pieces are custom fitted in person at a Kerry Kouture location.

Next step

The surest fit is the one we measure.

Book a Private Fitting