Complimentary private fittings — Detroit & Louisville studios, by appointmentSignature Kerry Kouture owl under the bottom brimMade in the USA · Beaver, Wool & StrawJoin the Whoo Knew Society for first access to new dropsComplimentary private fittings — Detroit & Louisville studios, by appointmentSignature Kerry Kouture owl under the bottom brimMade in the USA · Beaver, Wool & StrawJoin the Whoo Knew Society for first access to new drops
Cuenca Light Peach fedora by Kerry Kouture
Kerry Kouture house imagery — Straw collection stylingKerry Kouture house imagery — Straw collection styling

House imagery — styling reference for the Straw collection.

The Kerry Kouture owl eyes in darkness

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Straw Collection

Cuenca Light Peach

Woven light.

$375

Select your size

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The story

Handwoven in Cuenca, Ecuador by master artisans preserving a centuries-old tradition recognised by UNESCO as Intangible Cultural Heritage. Each piece is woven from the finest paja toquilla straw — precision, patience and generational mastery in every row. These are not simply hats; they are heirlooms of craftsmanship, authenticity and quiet excellence.

Materials & craftsmanship

  • 100% handcrafted in Cuenca, Ecuador
  • Finest paja toquilla straw, Brisa weave, Grade 6–7 fine
  • UNESCO-recognised weaving tradition
  • Exceptionally light, flexible and durable
  • Special edition created exclusively for Kerry Kouture
  • Days of meticulous handwork per piece
  • Unisex, versatile design that complements any style

Find your size

Four sizes. Measured, not guessed.

Run a soft tape around your head about a finger's width above your ears and across the middle of your forehead — that's where the hat sits. Keep it level and snug, then match your number below.

  • Small6 7/8 to 7hat size
  • Medium7 1/8 to 7 1/4hat size
  • Large7 3/8 to 7 1/2hat size
  • X-Large7 5/8 to 7 3/4hat size

Spacers are included inside every hat, so you can fine-tune the fit at home. If you are anywhere near a Kerry Kouture location, come in — a professional fitting beats guessing every time.

One correction worth knowing: your fitted baseball cap size is not your fedora size. Caps stretch and sit differently — measure properly, or come in and let us do it.

Book a Private Fitting